Kimberley Diamond Cup Promotes Gender Equality.

 Photo via Kimberely Diamond Cup

Great things coming out of the Kimberley Diamond Cup this past weekend - Samarria Brevard taking 1st in the women's street comp and Alana Smith making history with her backflip over the gap on the mini mega ramp. Alana competed against all guys and took 1st place.

Here is what we saw in mainstream media this morning:


"According to MEC John Block of the Northern Cape Department of Economic Development and Tourism, the Kimberley Diamond Cup has definitely confirmed its position as a global brand. "We have seen participants from 37 different countries travelling to the Northern Cape to be part of this extraordinary experience. The event has shown significant growth and we're immensely proud of what we have achieved here. We were especially pleased to have added components that gave female skateboarders the chance to showcase their skills as the provincial government feels particularly strongly about promoting gender equality and creating opportunities for women to take their rightful place in society," mentions Block".

Let's hope more contest organizers can get on board with this idea!